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The Smack-It. This surface popper has a specially designed mouth that creates a surface disturbance that will attract all types of gamefish. The Smack-It can be fished several different ways. First, cast and keep the lure popping constantly, moving the lure 5 to 10 inches each time. Or secondly, cast, let the lure sit on the surface for 10-15 seconds, then twitch the rod tip, popping the lure a short distance and repeat.